Grocery Run: On and Erewhon are Teaming Up for Juices, Sneakers, and More
PublishedQuick Facts
- The On Running x Erewhon Collection debuts with two pairs of Cloudsurfer running shoes, one in Ivory and the other in Black
- To cement the partnership, the shoes and matching clothing sets were featured in an editorial campaign shot with runners doing laps between the aisles in Erewhon’s Manhattan Beach, California, location
- The On x Erewhon capsule collection will be released May 28, 2026
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Move over, Hailey Bieber, there’s a new celeb on the menu at the Erewhon juice bar, and it’s stepping all over the LA scene. In a new collab that perfectly encapsulates Los Angeles culture, Swiss running brand On and luxury grocer Erewhon have teamed up for a new multi-year partnership covering everything from sneakers and clothing to juices and grocery activations.
Erewhon Smoothie Sneakers
The On Running x Erewhon Collection debuts with two pairs of Cloudsurfer running shoes, one in Ivory and the other in Black. To cement the partnership, the shoes and matching clothing sets were featured in an editorial campaign shot with runners doing laps between the aisles in Erewhon’s Manhattan Beach, California, location.
Beyond the shoes, the collab will debut with a new post-run recovery juice made from golden sea moss, liquid magnesium with turmeric, and organic orange juice added to Erewhon’s famous in-store juiceries. To match, the brands will join forces for a Wellness Club kicking off later this month.
On x Erewhon Collection Release Details
The On x Erewhon capsule collection will be released May 28, 2026 through On in-store and online, with the collaborative juice available across all Erewhon locations. Available in unisex sizing, the Cloudsurfer retail price is still TBD. For all the latest from the new On Running x Erewhon collab, download the Sole Retriever App.
Erewhon x On Cloudsurfer Black
Erewhon x On Cloudsurfer Black
Zach Harris is a writer based in Philadelphia. His work has appeared in Rolling Stone, Vice, Complex, High Times, and more. He is obsessed with skateboarding and bowling. He is still looking for his first 300. For tips, reviews, and anything in size 10.5 - zach.h@soleretriever.com
