The Pure Money is, without a shadow of a doubt, one of the most iconic Jordan Brand colorways in existence. And now, it’s finally making its way to Luka Dončić's signature sneaker with the Jordan Luka 4 PF TB White.
Compared to many other Luka 4s out there, including the Light Orewood Brown that surfaced last week, this one is as minimal as it gets. Built on a clean White mesh base, it’s overlaid with tonal Flightwire panels that keep things pristine. Dončić’s signature emblem is embroidered on the tongue, while the heel features a subtle debossed star motif.


Adam Cheung is a writer and editor who specialises in sneakers and streetwear. Over the past few years, he's curated features and guides for everyone from Burberry to Nike. Often travelling between the UK and Hong Kong, don't be too surprised if you find Adam anywhere else around the world taking street photography or feasting on the local delicacies.