Quick Facts
- The Wagyu x Nike Air Max 90 was previewed by the brand on Instagram this week, arriving in styrofoam totes like a wagyu shipment, with each pair bundled tightly in butcher paper with a Swoosh sticker holding it together
- The shoe itself is a luxurious mix of black suede, leather, and perforated panels, with a shiny woodgrain Swoosh and a tonal black cowhead graphic on the heel
- The Wagyu x Nike Air Max 90 collab and matching Nike Tech sweatsuit will be released September 12
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If you’ve spent any time on the Instagram Explore page over the past few years, you’re probably familiar with wagyu beef. The highest tier of premium Japanese beef (get that American wagyu out of here, man) is beloved for its high fat content and marbling, creating an incredibly rich flavor that comes from hand-massaged, beer-drinking cows living in the lap of luxury.
Melt In Your Mouth Flavor
Like caviar and lobster, wagyu’s cultural cache has made it synonymous with luxury, leading a streetwear brand with NYC and Japanese roots to take on the moniker and imagery for its brand. Wagyu is marbling hoodies, putting cow graphics on jean shorts, and now, adding a sneaker collab to its resume with an Air Max 90.
The Wagyu x Nike Air Max 90 was previewed by the brand on Instagram this week, arriving in styrofoam totes like a wagyu shipment, with each pair bundled tightly in butcher paper with a Swoosh sticker holding it together. The shoe itself is a luxurious mix of black suede, leather, and perforated panels, with a shiny woodgrain Swoosh and a tonal black cowhead graphic on the heel.
Wagyu x Nike Air Max 90 Release Details
The Wagyu x Nike Air Max 90 collab and matching Nike Tech sweatsuit will be released September 12, 2026. The Air Max 90 is priced at $150, while the tech suit is $155 for the jacket and $135 for the joggers. To keep up with all the latest Nike collab news and drop info, download the Sole Retriever App.
Zach Harris is a writer based in Philadelphia. His work has appeared in Rolling Stone, Vice, Complex, High Times, and more. He is obsessed with skateboarding and bowling. He is still looking for his first 300. For tips, reviews, and anything in size 10.5 - zach.h@soleretriever.com
